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Hewlett-Packard
OPS Conference

It was Tee Time when our technology client hired us to organize a conference for C-level channel executives and key decision-makers for their second annual senior executive program. We proposed hosting it at a scenic San Diego golf course resort, with a component which allowed attendees to indulge in spa treatments. Naturally, this was well-received by our client. The catch? It had to be done on a strict budget without compromising the quality of the experience, venue, and food for the VIP attendees. To keep costs in check without cutting any of the fabulous programming, we selected a location with a short transfer to one of the client's technical campuses and negotiated heavily on hotel space and room rates. Function space was divided between the host location and campus. Networking opportunities were structured into the evening portion of the agenda which was ideal as it created great topics of conversation. With the use of the two locations, the client's objections of balanced structured sessions, workshops, campus hands-on tours and along with networking opportunities were achieved, and needless to say, guests left feeling rejuvenated, educated and ready to sell.


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